Businesses discuss future of Hammersmith town centre at BID workshop

The future of Hammersmith town centre was discussed by dozens of businesses at a unique workshop on Wednesday, November 9th.

Representatives from more than 40 businesses attended the Hammersmith BID run event as Hammersmith & Fulham Council outlined a draft masterplan containing its aspirations for the town centre.

Architects Grimshaw, who have been appointed by LBHF to deliver a masterplan for area presented a series of potential opportunities for Hammersmith, which included completely revitalising King Street, creating quality new public realm, adding more green space, removing the gyratory and much more. Attendees gave feedback on the draft proposals, which raised some interesting questions around:

  • The height of new developments
  • The character of the town centre and its identity
  • The removal of the flyover
  • Functionality of the Broadway and the Bus Station
  • Retail improvement

Comments raised at the workshop will be fed back into their final masterplan proposals. The BID arranged the Imagine Hammersmith Business Workshop event in One Queen Caroline Street to allow businesses to have their say on these plans as they will have a monumental impact on the area for decades to come.

An exhibition showcasing local architects’ imaginative ideas for how they could improve the area were also displayed at the event. As part of the 2016 London Festival of Architecture, West London Link Design and HammersmithLondon BID, launched an Ideas Competition inviting budding artists, young visionaries, designers and architects to redesign Hammersmith Town Centre.

The entries, which included a tidal walkway illuminating the town, an Imagine Hammersmith Urban Festival, a Hammersmith bee hive and accompanying local produce store, a new piazza by St Paul’s Green and the creation of a new art district were on display.

A number of speakers addressed the delegates, including Leader of Hammersmith & Fulham Council, councillor Stephen Cowan, Chair of West London Link, Tom Ryland and the two Imagine Hammersmith Ideas Competition winners, Allan Baird and Oliver Joyce.