What is a BID?

HammersmithLondon is an independent, not-for-profit, business led-company set up with the aim of improving Hammersmith town centre as a place to work, live and visit. The money raised through the BID levy represents only 1% of the rateable value of each hereditament and is ring-fenced for the BID area in Hammersmith town centre.

This money is spent on services in addition to those provided by the local authority and other statutory bodies. A BID term lasts for a maximum of five years, after which it can only remain in existence if it is approved again by levy payers at a renewal ballot. That is why we are asking you to vote YES now.

The Board


The BID is led by an elected Board of Management and local representatives from the council and the business community. The local representatives are non-voting members while the Board are from both small and large companies in the area who are levy paying businesses.

The Board structure is designed to reflect the business mix in Hammersmith.

• Michael Sloan – Novotel London West
• Sean Moran – Helix (The Ark)
• Yvonne Tay – Cathay Pacific
• Andrew Proctor – Kings Mall
• Soniya Cook - Barclays
• Sian Alexander – Lyric Hammersmith
• Matt Newton – MDSOL

How is it managed?


Greater Hammersmith trading as HammersmithLondon was set up to manage the BID in 2006. The BID is managed by a core team, currently consisting of:

• Arun Sondhi, Executive Director
• Patricia Bench, BID Director
• Livia Caruso, Business Engagement Manager
• Gordon Brockie, Operations Manager
• Katherine Stephens, Marketing & Communications Manager
• Luisa Martinez, Project Support

The BID team manage the day-to-day operations and ensure performance measurement and monitoring requirements, as agreed by the Board, are met.



To fund the work of HammersmithLondon each business in the area must pay a compulsory contribution in the form of a BID levy. Payment of the BID levy is compulsory for all businesses within the BID area that occupy premises rated at over £40,000 rateable value. (The levy will be charged on the relevant rateable value (as amended) of the hereditament list in the 2010 or subsequent Valuation List, subject to the closed financial year rule to all properties with value at £39,999 or more. There will be no VAT charged on the BID levy.)

The London Borough of Hammersmith & Fulham Council is contracted to collect the BID levy on behalf of HammersmithLondon. This is governed and administered within the guidelines set out in the BID (England) regulations 2004. The levy will be collected in a single instalment every year.

Success in a Snapshot


awarded to us by British BIDS


Gold category winners for Best BID and Best Town Centre


people now hold Privilege Cards

250 tonnes of recycling

diverted from landfill in the past year


users to our website a month

£100,000 additional revenue

leveraged for BID projects from external sources


Played a pivotal role in influencing the decision to replace the Flyover with a Flyunder

Introduced brand new digital LED lighting

displays across the town centre for Christmas

Free Wi-Fi

Introduced free Wi-Fi in Lyric Square

British BIDs Accreditation


As one of the UK's longest running BIDs, we have set a strong precedent for innovative town centre management which has been developed over the course of the past decade.

We have demonstrated through our forward-thinking initiatives that a business improvement district can have a hugely influential impact within its boundary and beyond.

We have shown consistent industry excellence and have been accredited twice by British BIDs.


BID of the Year – Association of Town & City Management

Double Category Winner – London in Bloom

Best Business Improvement District, Gold Award – London in Bloom

Best Town Centre, Gold Award - London in Bloom

Safer Business Award, Distinction – Association of Business Crime

Best Town Centre, Silver Award – London in Bloom

Best Business Improvement District, Silver Award – London in Bloom

BID of the Year 2014
by the Association of Town & City Management


  • What happens if my property is partly or wholly empty?
    The BID levy is payable on the whole rating assessment irrespective if part or all of it is empty. If a Hereditament is unoccupied, the liability for the daily BID Levy will fall on the organisation or person entitled to possession on the relevant day.
  • What happens if I refuse to pay the BID levy?
  • Does the small business rate relief scheme affect the BID levy?
  • How and when is the BID levy payable?
  • The property has had a change of description, will this affect the BID levy?
  • Which rateable value will you be using to calculate my BID levy?
  • How is the BID levy calculated?
  • Are there properties excluded from the BID levy?
  • Who is liable to pay a BID levy?
  • When is the ballot date?
  • When will the ballot paper be issued?
  • How will the voting work?
  • Who is entitled to vote on BID proposals?